RAFRA Consulting GmbH supports your organization in the development of its corporate strategy and approach as well as in sales and personnel topics. 

As the basis of our methodology for corporate optimization, we review the positioning of your organization in the market and conduct an analysis of the competitive landscape. We examine the strengths and weakness of your organization (SWOT-Analysis) and identify opportunities. Building on this analysis, we co-design with you a plan for restructuring and realignment of your organization. We focus on the essentials, define with you the organizational goals, and rigorously ensure that all processes within the organization are aligned to these goals. 

In this way, we stimulate growth and achieve the desired improvements in revenue, performance and returns. We conduct a detailed analysis of the product and service offerings of your organization. We examine your marketing and sales concept and develop it into a higher-performing commercial structure and, on request, design a new compensation model for your sales team to incentivize enhanced performance. 

RAFRA Consulting GmbH coaches your Sales or Marketing Lead. We use a methodical approach: analytical, confidential, discreet, and goal-oriented. The end result is a concept and defined actions that will lead to measurable improvement. 

Success is not due to luck. Instead, it is rooted in a refined concept. Let RAFRA consulting thoroughly challenge your sales concept. Together, we will further develop the concept (incl. strategy, structure, competitive positioning, service and personnel). 

It isn’t always the sales team that is responsible for the insufficient sales success: however, sometimes it is. This is where we come in: with your sales team, we will dive into the details, investigate the market environment, identify development potential and develop new profit and revenue initiatives.